Britain’s Giant Game Fair

by
posted on July 30, 2014
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
zent2015_fs.jpg (10)

undefinedRecently I had the good fortune to attend the CLA Game Fair near Oxford, England, and it was clear that contrary to what many Americans think—me included—shooting and hunting are going strong in Britain. To be sure the country has onerous restrictions on firearm ownership, particularly on handguns, but in spite of that, commerce in rifles and shotguns is booming. Hunting, while under constant attack by big media and urban politicians, is a growing pastime in the U.K., involving seven species of free-ranging deer, upland birds, waterfowl and varmints. In fact I learned that it’s possible to hunt at least one of the deer species every day of the year.

The annual open-air Game Fair hosted by the Country Land and Business Association, is a giant congregation, this year attracting more than 150,000 attendees over a three-day span. The fair site on the grounds of Blenheim Palace spanned some 200 acres where more than 1,000 exhibitors offered their goods, services and information. Beside guns and related shooting and hunting gear, there were major displays devoted to wildlife management, fishing, camping, sporting art and gundogs. Now, all of this is common fare for our own outdoors shows, especially big ones like the NRA Annual Meetings, Great American Outdoor Show (Harrisburg), and SCI hunter’s convention. But the Game Fair takes it up another notch or two, no doubt explaining the event’s grand scale.

Attendees can also delve into farming, forestry, falconry and ferreting. Gardening has a big presence. Game and fish cookery demos from Mike Robinson and other Michelin-starred chefs. A tweedy Country Catwalk fashion show featuring gaunt-faced models.  Non-stop equestrian events. Antiques. The Supercar Paddock.  Rural crafts and much more.  It’s the only show I’ve ever been, where, within an hour’s time, I witnessed guys buying camo face masks, fancy cutlery and a brand new Bentley (stickered at £165,000!).

Folks don’t just go to look, either. There’s an all-comers sporting-clays tourney with great prizes, along with multiple airgun ranges. Chances for kids to ride ponies and pet fox hounds. Long lines for driving simulators from the hit BBC-TV show, “Top Gear.”   And the food stands … don’t get me started!

It’s so big because this single event manages to incorporate all the diverse elements that fall under the banner of “country life.” It seems that rural vs. urban represents a major fault line in present-day British culture. Residents of the countryside, along with others who appreciate rural lifestyles, are keen to protect values they hold dear—including two most at risk, shooting and hunting—from very real political and economic threats. While there are differences, it’s not difficult to draw parallels with circumstances that threaten American rights and values, and so on top of being wowed by the sheer spectacle, the Game Fair may well offer useful lessons in unity and muscle flexing.

Latest

SHOT LEDE
SHOT LEDE

Wildest Hunting Finds of SHOT 2026

This year's SHOT Show was a reminder that creativity and innovation within the hunting world are alive and well. Here are ten items that caused us to take a double-take whilst walking the show floor.

Hot from SHOT: Best Whitetail Gear for 2026

With the new year comes a wave of newly released hunting gear aimed at giving hunters the edge afield. From cozier tree stands, easy-to-pack bags, feed, blinds, and more, manufacturers have sought every imaginable way to help hunters become more successful on their hunts. Read on as we take a closer look at what caught our eye.

AH Hunts: Late Season Alberta Geese Pt. 2

With some birds on the ground, Jon and Brad take a second to discuss the size of late-season Alberta honkers, before diving into the guns that brought them down. Check out part 2 of Senior Executive Editor Jon Draper and American Hunter contributor Brad Fenson's late-season Alberta honker hunt here.

Hardware Review: Hornady Backcountry Defense

A casual hike, a quick trip to grab firewood or a morning spent chasing trout all carry the potential of encountering a furry threat that might want to remind you that you are no longer at the top of the hierarchy.

Ruger Announces American Rifle Generation II Scout Models

Ruger ups the ante in 2026, delivering a newly crafted Scout rifle under its increasingly popular American Gen II line.

New for 2026: Hawke Optics Vantage IR 1-4x20mm in Mossy Oak Bottomland

Purpose-built to give turkey hunters fast target acquisition, precise shot placement and a camo pattern that blends seamlessly into the Spring woods, Hawke's latest LVPO is designed to impress.

Interests



Get the best of American Hunter delivered to your inbox.