Endless New Products Flood the 2016 ATA Show

by
posted on January 6, 2016
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
ata_crowd_f.jpg

Later this month, I'll post an overview of all the great new bows for 2016. In the meantime, here is what's new from a variety of other companies. 

YETI debuts the new Tundra 350 with super-huge storage capacity featuring a ColdLock gasket and up to 3 inches of Permafrost insulation. Like its other coolers, it's built from one piece rotomolded material and has a NeverFail hinge system. It also debuts the Hopper 40, just the thing for hauling three dozen cans plus ice. It will expand its Rambler stainless steel line come spring. Watch for Rambler bottles in 18, 36 and 64-ounce options.

Need new boots for the New Year? I'm a fan of Irish Setter's expanding Rutmaster line but as for what's trending, check out it's Elk Tracker boot in 400 and 800 gram insulation options. They're super lightweight but rugged and feature both leather and camo fabric to drop weight. Its new men's and women's Vaprtrek boots provide up to 1200 grams of insulation.

Hunter Safety Systems, winner of an NRA Golden Bullseye Award from American Hunter in 2014, kicks off its 15th year with a new padded and durable treestand Hangar Harness sporting pouches for your saw and other tools so you keep your regular hunting harness scent-free. A new Crossbow Harness sports a tether stow, a ripcord for your rangefinder, a left-side pocket for your cell phone and grunt call and a pouch on the right to keep your crossbow cocker secure and handy.

Hi Mountain Seasonings celebrates 25 years of helping us all make tasty food. Check out its jerky cure, sausage and seasoning kits and new line of finishing sauces, a new Spicy Lime blend and new Home Hot Dog Making Kit for a healthy homemade twist on hot dogs.

Ideal for both the hunting camp and the home, CanCooker helps you cater to your crowd and serve stress-free meals in 30 minutes. Choose from 2- and 4-gallon options. A new propane burner and foldable chicken rack may be just the thing for your next tailgate party. CanCooker has new recipes on its website each week and recently launched a cookbook that will come in handy in hunting camp.

Fans of Skull Hooker, maker of notable European skull mount brackets, will want to check out its new Table Hooker model for hunters who prefer to set their mounts on their desk, table or shelf.

Latest

First Breach 223
First Breach 223

New for 2026: First Breach Ammo

Hagerstown, Maryland’s First Breach is a new company, based on a father/son team who are passionate about quality ammunition.

Top 10 Bowhunting Items of SHOT 2026

Bowhunting is a gear-intensive endeavor. Make sure you have the very best.

MDT Expands Timbr Core Line with Savage 110 Model

MDT has announced its Timbr Core Walnut Stock for the RH Savage 110 Short Action, expanding the Timbr Core lineup and bringing classic walnut craftsmanship to a modern, precision-focused rifle stock.

Knight & Hale Expands Run N' Gun Vest Line with New Models

Knight & Hale Game Calls has expanded its Run N' Gun turkey vest line. Designed for hunters who demand speed, stealth and efficiency in the field, the new lineup promises lightweight comfort, storage and versatility.

#SundayGunday: Taurus 650

On this week's #SundayGunday, we’re taking a deep dive into a compact wheelgun that’s built to balance power, concealability and rugged reliability. This is the stainless‑steel Taurus 650—Taurus’s reintroduced small‑frame, five‑shot revolver chambered in .357 Magnum. Learn more about it in this exclusive video.

52 Bears Harvested in Florida Season

There were 52 bears harvested during Florida’s first bear season since 2015.

Interests



Get the best of American Hunter delivered to your inbox.