Swarovski Announces Z5i Illuminated Riflescope

The Mule Deer Foundation (MDF) mobilized a total of $48.3 million for mule deer and black-tailed deer in 2025, its second-best year on record. Across 153 projects in 17 states, MDF helped restore more than 537,000 acres of critical wildlife habitat, benefitted 129 deer herds and eliminated or converted 149 miles of hazardous fence to restore safe movement corridors for wildlife.

Ever heard of the .17 Mach 2? Go behind the scenes on this hot little rimfire round with resident ammo guru Phil Massaro.

For the 2026 spring season, Tuo has architected a technical system specifically curated to meet the demands of turkey hunters. While engineered for maximum versatility, the Tuo ecosystem has developed a particular following in regions where the early season isn't defined by green leaves and lilac blooms, but by the high-contrast skeletal timber and grey-scale of the early spring woods.

Savage Arms has expanded its Model 110 family of rifles into the rimfire world. Long loved by generations of hunters, the classic Model 110 will now include a number of full size, .22 Long Rifle offerings, making up the new Model 110 RF line.

Want to drop more snow geese during conservation season? Check out these tips, straight from the pro guides at Central Missouri Wildlife.