It's Back! Ruger Releases New Red Label

by
posted on October 25, 2013
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **

In 2011, Ruger halted production of the highly popular Red Label shotgun. Recently, the company announced a redesigned Red Label featuring refined inner workings, a new center of gravity and reduced recoil.

“After 32 years of production, we put the Red Label on hiatus in 2011,” said Ruger President and CEO Mike Fifer. “We knew we could employ newer technology, improve the design and deliver a better performing Red Label. We have done that and restored the Red Label as the best American-made, over-and-under shotgun on the market.”

The new 12-gauge Red Label has a redistributed center of gravity for improved instinctual swing and pointing. It also features 2-inch extended forcing cones, maximum back-bored barrels and a soft Pachmayr buttpad to reduce recoil.

The Red Label comes with an American Walnut stock with a 1.5-inch drop at comb and a 2.5-inch drop at heel. Red Label shotguns are available with 26-, 28- or 30-inch barrels and each model features a 14.5-inch length of pull. The new models retain the Red Label’s classic lines and good looks, enhanced by its new stainless steel top lever. The suggested retail price for all three models is $1,399.

Each shotgun includes a custom-molded, semi-soft case, five Briley chokes (two skeet chokes and one full, one modified and one improved cylinder choke), a premium-quality Briley choke tube wrench and a safety lock.

Latest

Herman Shooting Xpert
Herman Shooting Xpert

#SundayGunday: Winchester Repeating Arms Xpert Suppressor Ready

Looking for a smooth shooting little rimfire to take on squirrel and other varmint? Want it chambered in a highly-accurate rimfire round, updated for the 21st Century? Welcome to this week’s #SundayGunday, where we’re checking out the Xpert, from Winchester Repeating Arms, chambered in .21 Sharp.

Gamo Adds .25 Caliber to Swarm Breakbarrels

Gamo USA’s line of Swarm multi-shot break-barrel rifles just got a new big brother. After years of customer requests, a .25 caliber Swarm Magnum Pro is available to the public.

The NRA Foundation Opened 2026 Grant Applications August 4

More than $509 million awarded since 1990 to support firearm education, safety, and training

First Look: RCBS 6.5 Creedmoor X-Die

RCBS has announced the expansion of its patented, popular X-Die Series of dies with the addition of a 6.5 Creedmoor full-length sizer die.

New for 2025: Escort Shotguns Introduces the Slugger and Slugger Tact

Designed with simplicity, durability, and affordability in mind, the purpose-driven Slugger and Slugger Tact from Escort are tailored to meet the demands of shooters looking for dependable performance in home defense or sporting applications. 

Poaching Ring Members Fined More than $100,000

A southern Illinois Federal Court sentenced five Mississippi men in July after they admitted to using spotlights to poach whitetail deer in Massac, Jefferson, Union, Pope and Clark counties in Illinois.

Interests



Get the best of American Hunter delivered to your inbox.