It's Back! Ruger Releases New Red Label

by
posted on October 25, 2013
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **

In 2011, Ruger halted production of the highly popular Red Label shotgun. Recently, the company announced a redesigned Red Label featuring refined inner workings, a new center of gravity and reduced recoil.

“After 32 years of production, we put the Red Label on hiatus in 2011,” said Ruger President and CEO Mike Fifer. “We knew we could employ newer technology, improve the design and deliver a better performing Red Label. We have done that and restored the Red Label as the best American-made, over-and-under shotgun on the market.”

The new 12-gauge Red Label has a redistributed center of gravity for improved instinctual swing and pointing. It also features 2-inch extended forcing cones, maximum back-bored barrels and a soft Pachmayr buttpad to reduce recoil.

The Red Label comes with an American Walnut stock with a 1.5-inch drop at comb and a 2.5-inch drop at heel. Red Label shotguns are available with 26-, 28- or 30-inch barrels and each model features a 14.5-inch length of pull. The new models retain the Red Label’s classic lines and good looks, enhanced by its new stainless steel top lever. The suggested retail price for all three models is $1,399.

Each shotgun includes a custom-molded, semi-soft case, five Briley chokes (two skeet chokes and one full, one modified and one improved cylinder choke), a premium-quality Briley choke tube wrench and a safety lock.

Latest

LEDE Tftbourbon 1
LEDE Tftbourbon 1

Bourbon Enthusiasts can Support Turkey Conservation

Mr. and Mrs. Bourbon, founded in 2018 by Russ Smith—a former professional basketball player—and Cecy Linzey, has entered into a partnership with Turkeys For Tomorrow (TFT) and is offering bourbon branded with the organization’s label.

Federal to Release More than 20 Centerfire and 25 Shotshell Options in 2026

Federal Ammunition has announced more than 20 new centerfire rifle ammunition options for 2026, and more than 25 new shotshell offerings.

Hunting Humor: Days Afield with Ike and Mike

The names have been changed in these mostly true stories that are in no way about anyone the reader might know.

Boone and Crockett Club has First Female President in 138 Years

Mary L. Webster was elected president of the Boone and Crockett Club during the organization’s 137th annual meeting in Phoenix, Ariz., late last year. She is the first woman to serve in this position since the Club’s inception in 1887.

New for 2026: Weatherby .25 RPM

For 2026, Weatherby has extended its cartridge line with the addition of the .25 Rebated Precision Magnum, the third in the series.

Waterfowl Hunting on a Shoestring Budget

Want to get into waterfowl hunting, but on a tight budget? Try these tips to get into the action this year and have something to show for your efforts!

Interests



Get the best of American Hunter delivered to your inbox.