It's Back! Ruger Releases New Red Label

by
posted on October 25, 2013
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **

In 2011, Ruger halted production of the highly popular Red Label shotgun. Recently, the company announced a redesigned Red Label featuring refined inner workings, a new center of gravity and reduced recoil.

“After 32 years of production, we put the Red Label on hiatus in 2011,” said Ruger President and CEO Mike Fifer. “We knew we could employ newer technology, improve the design and deliver a better performing Red Label. We have done that and restored the Red Label as the best American-made, over-and-under shotgun on the market.”

The new 12-gauge Red Label has a redistributed center of gravity for improved instinctual swing and pointing. It also features 2-inch extended forcing cones, maximum back-bored barrels and a soft Pachmayr buttpad to reduce recoil.

The Red Label comes with an American Walnut stock with a 1.5-inch drop at comb and a 2.5-inch drop at heel. Red Label shotguns are available with 26-, 28- or 30-inch barrels and each model features a 14.5-inch length of pull. The new models retain the Red Label’s classic lines and good looks, enhanced by its new stainless steel top lever. The suggested retail price for all three models is $1,399.

Each shotgun includes a custom-molded, semi-soft case, five Briley chokes (two skeet chokes and one full, one modified and one improved cylinder choke), a premium-quality Briley choke tube wrench and a safety lock.

Latest

LEDE LCO Pro F2
LEDE LCO Pro F2

New for 2026: Leupold LCO Pro F2 Red-Dot

Leupold & Stevens, Inc. has launched its LCO Pro F2 red-dot sight, combining optical clarity, reliability and purpose-built features in a full-sized red dot.

Member's Best 2026

I am heartened by this year’s entries. In addition to fabulous photographs, almost all of you delivered exceptional narratives of your hunts. We used your very words wherever possible because it’s an honor to see you all rise to such an occasion as sharing a special moment with your fellow hunters. You now know a little bit about what drives an outdoor writer. —J. Scott Olmsted, Editor in Chief

New for 2026: Vortex Crossfire II

Available with either a red or green dot, the Vortex Crossfire II Red Dot lineup brings added function to the Crossfire series.

USFWS Proposes New Grizzly Bear Management Rule

On July 17 the U.S. Fish and Wildlife Service (USFWS) published a proposed rulemaking change on the Federal Register that, if approved, would allow western states to better manage their grizzly bear population. Despite their burgeoning population the big bruins remain on the “endangered” list under the Endangered Species Act (ESA), a fact that has paralyzed regional conservation efforts, impacted other wildlife populations and dramatically increased human/bear conflicts.

Gear Roundup: Summer Shooting Fun

Looking to up your marksmanship skills this summer, or just plink around for fun? Check out this roundup of gear tailor-made for summer shooting fun.

New for 2026: ALPS Mountaineering Micro Air Pump

ALPS Mountaineering has released its Micro Air portable air pump. Compact and convenient, this pump packs a punch of inflation and is small enough to be hooked to a keychain without sticking out. This air pump delivers plenty of power without worrying about a battery going dead because it is connected to an external power bank.

Interests



Get the best of American Hunter delivered to your inbox.