2025 NRA Golden Bullseye Pioneer Award

by
posted on January 3, 2025
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
2025 GBA Pioneer Award Lead

Since its founding in 1852, Smith & Wesson has been an iconic American brand, and its guns helped tame the American West, defended this nation in times of war, and have been cherished by generations of shooters, collectors and hunters. But the Smith & Wesson we know today, perhaps the entire firearms industry, would not be the same today were it not for Robert L. “Bob” Scott. It was the leadership and business acumen of Scott—the current Chairman of the Board for Smith & Wesson Brands—to see this company through its roughest patch.

A British company, Tompkins PLC, acquired the assets of Smith & Wesson in 1987. Ten years later, then CEO Ed Schultz caved into pressure from the Clinton administration and signed an agreement on sales and marketing practices—a gun-grabbers wish list. Among other onerous provisions, the “deal” prohibited anyone under the age of 18 from even into a gun shop that carried Smith & Wessons.

The anti-gun restrictions Smith’s management had agreed to were not even close to acceptable to its customers—nor to Scott. Its British ownership had negotiated away rights reserved to the people. A massive, organic, boycott--consumers, dealers, distributors—ensued. The stock price fell to $ 0.19 a share. Sales plummeted, and hundreds of workers were laid off from the company.

Scott had been an executive with Berkeley & Co. and Tasco Sales before becoming an S&W vice president from 1989 to 1999, and he was also president of Walther USA, a joint venture between S&W and Walther. In 1999 he became an S&W board member. He worked with Safe-T-Hammer to eventually purchase Smith & Wesson in 2001 for $15 million, far below the $112.5 million Tompkins had paid for it about a decade before. With new ownership, eventually consumers put the blame where it belonged—bad management, not the worker assembling N-Frames. They forgave Smith as a brand, and that’s where Bob Scott as a member of the board of directors and, eventually as chairman, worked with in-house executives to bring Smith not only back from ruin but to its rightful, prominent place in the firearms business and American manufacturing.

Under his watch, many new and innovative, firearms—or even Smith’s rendition of existing models—have continued to aid the company’s rise. In 2023, S&W opened a new 240-acre facility in Maryville, Tenn., investing $125 million in the new assembly, logistics and an injection-molding facility. The massive state-of-the-art facility positions Smith well into the future.

Outisde of S&W, Scott has served as one of the top leaders in the entire firearms industry, and he continues to do so. Since 1999, he has been a board member for the National Shooting Sports Foundation (NSSF), as well as its treasurer and vice president. He is currently NSSF’s chairman, but he has also been a director of the Sporting Arms and Maunfacturers Institute (SAAMI), in addition to holding board positions with Primos Hunting and OPT Holdings.

“If it were not for Bob Scott, there may not be a Smith & Wesson,” said NRA Executive Vice President and CEO Doug Hamlin. “Certainly not the thriving, healthy company of today. Thank you, Bob, for keeping this American tradition alive.”

Latest

Upland (5)
Upland (5)

5 Keys To Make This Your Best Upland Season Ever

Tired of walking long distances and coming home empty-handed? Here are five keys to help boost your bag of birds this year.

C&H Precision and MERUS Adventure Launch Guided Hunt Giveaway

Free entry runs through Nov. 13, 2026, and one winner and a guest will be heading to the Texas Panhandle for a fully guided hunt at MERUS Adventure—a private hunting and off-road park near Claude, Texas, outside Amarillo. The trip includes a fully guided hunt, range time with top-tier optics and gear, on-site lodging for the length of the stay and off-road driving across the property.

Things I’ve Learned About Public-Land Elk

Every generation has a story starting with, “I remember the good old days.” Elk hunters have a similar dialogue and although elk numbers are at some of their highest in modern history, public-land hunting still represents a sea of challenges. With decades of elk hunting in my rearview and an ongoing education, a few lessons I’ve learned from elk hunting may aid you in your public-land elk pursuits.

Colorado Ballot Battle Heats Up

The required number of valid signatures to put a “Right to Hunt and Fish Amendment” on Colorado’s Nov. 3 ballot was reached on Sept. 4. If approved by voters—according to Ballotpedia’s summary—it would add the “…right to hunt, fish, and take fish and wildlife through traditional methods” to the state constitution.

#SundayGunday: CZ 600+ ST3 American

On this week's #SundayGunday, we are taking a look at the new-for-2026 design of the CZ 600+ ST3 American, the ST3 being the long- and magnum-action model. Built by the legendary Czech company for the American market, this is a rifle adapted perfectly to hunting on this continent.

How Can Hunters Travel Out of State With Suppressed Firearms?

Getting federal and state agencies out of the way of the citizens who wish to use suppressors to make their guns more polite to their ears and to their neighbors’ is an ongoing, complex and multifaceted effort. There is, however, progress being made thanks to the Trump administration.

Interests



Get the best of American Hunter delivered to your inbox.