2025 NRA Golden Bullseye Pioneer Award

by
posted on January 3, 2025
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
2025 GBA Pioneer Award Lead

Since its founding in 1852, Smith & Wesson has been an iconic American brand, and its guns helped tame the American West, defended this nation in times of war, and have been cherished by generations of shooters, collectors and hunters. But the Smith & Wesson we know today, perhaps the entire firearms industry, would not be the same today were it not for Robert L. “Bob” Scott. It was the leadership and business acumen of Scott—the current Chairman of the Board for Smith & Wesson Brands—to see this company through its roughest patch.

A British company, Tompkins PLC, acquired the assets of Smith & Wesson in 1987. Ten years later, then CEO Ed Schultz caved into pressure from the Clinton administration and signed an agreement on sales and marketing practices—a gun-grabbers wish list. Among other onerous provisions, the “deal” prohibited anyone under the age of 18 from even into a gun shop that carried Smith & Wessons.

The anti-gun restrictions Smith’s management had agreed to were not even close to acceptable to its customers—nor to Scott. Its British ownership had negotiated away rights reserved to the people. A massive, organic, boycott--consumers, dealers, distributors—ensued. The stock price fell to $ 0.19 a share. Sales plummeted, and hundreds of workers were laid off from the company.

Scott had been an executive with Berkeley & Co. and Tasco Sales before becoming an S&W vice president from 1989 to 1999, and he was also president of Walther USA, a joint venture between S&W and Walther. In 1999 he became an S&W board member. He worked with Safe-T-Hammer to eventually purchase Smith & Wesson in 2001 for $15 million, far below the $112.5 million Tompkins had paid for it about a decade before. With new ownership, eventually consumers put the blame where it belonged—bad management, not the worker assembling N-Frames. They forgave Smith as a brand, and that’s where Bob Scott as a member of the board of directors and, eventually as chairman, worked with in-house executives to bring Smith not only back from ruin but to its rightful, prominent place in the firearms business and American manufacturing.

Under his watch, many new and innovative, firearms—or even Smith’s rendition of existing models—have continued to aid the company’s rise. In 2023, S&W opened a new 240-acre facility in Maryville, Tenn., investing $125 million in the new assembly, logistics and an injection-molding facility. The massive state-of-the-art facility positions Smith well into the future.

Outisde of S&W, Scott has served as one of the top leaders in the entire firearms industry, and he continues to do so. Since 1999, he has been a board member for the National Shooting Sports Foundation (NSSF), as well as its treasurer and vice president. He is currently NSSF’s chairman, but he has also been a director of the Sporting Arms and Maunfacturers Institute (SAAMI), in addition to holding board positions with Primos Hunting and OPT Holdings.

“If it were not for Bob Scott, there may not be a Smith & Wesson,” said NRA Executive Vice President and CEO Doug Hamlin. “Certainly not the thriving, healthy company of today. Thank you, Bob, for keeping this American tradition alive.”

Latest

LEDE USFWS Proposes
LEDE USFWS Proposes

USFWS Proposes New Grizzly Bear Management Rule

On July 17 the U.S. Fish and Wildlife Service (USFWS) published a proposed rulemaking change on the Federal Register that, if approved, would allow western states to better manage their grizzly bear population. Despite their burgeoning population the big bruins remain on the “endangered” list under the Endangered Species Act (ESA), a fact that has paralyzed regional conservation efforts, impacted other wildlife populations and dramatically increased human/bear conflicts.

Gear Roundup: Summer Shooting Fun

Looking to up your marksmanship skills this summer, or just plink around for fun? Check out this roundup of gear tailor-made for summer shooting fun.

New for 2026: ALPS Mountaineering Micro Air Pump

ALPS Mountaineering has released its Micro Air portable air pump. Compact and convenient, this pump packs a punch of inflation and is small enough to be hooked to a keychain without sticking out. This air pump delivers plenty of power without worrying about a battery going dead because it is connected to an external power bank.

Cartridge Legacies: The .30-06 Springfield Family Tree

At this point in time, 120 years after its introduction, we hunters should be very familiar with the .30-06 Springfield. But the .30-06 Springfield is also a great dad, having a lineup of famous sons which have earned great reputations for themselves. Let’s dig deeper into the family tree.

First Look: Daisy Red Ryder 250th Anniversary Editions

Daisy Outdoor Products has released three special Red Ryders commemorating our county's 250th Anniversary.

NRA YHEC Nationals Happening in Arkansas

The NRA National Youth Hunter Education Challenge (YHEC) Nationals are currently in Bentonville, Ark., running from July 19 to 26, 2026.

Interests



Get the best of American Hunter delivered to your inbox.