Winchester Announces Deer Season XP for 2015

by
posted on September 21, 2014
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **

For years, Winchester has been making it easier than ever for hunters to walk into the store and find the ammunition they need at a price they like. Beginning in 2015, the American Legend will offer deer hunters the same opportunity, with the release of its new Deer Season XP line.

The new deer-specific centerfire rifle brand will be officially introduced at SHOT Show 2015, and Winchester plans to have it on shelves by next April. Like the company's Varmint X and Razorback XT brands, its name was chosen to reflect its intended target.

The brand's leading characteristic is the inclusion of the new Extreme Point Winchester bullet. The over-sized polymer tip is designed to produce rapid expansion and provide massive impact trauma. All told, the bullet's build is crafted to deliver deer-specific knockdown power.

Deer Season XP should find its home somewhere between the well established Power-Point and Ballistic Silvertip lines. It's still one of Winchester's "gray boxes," and will be offered at a value price point. The MSRP is expected to be within $1/box retail of the Power-Point line.

Initial Caliber Offerings:

• .243 Win.
• .270 Win.
• .270 WSM
• 7 mm Rem. Mag.
• .308 Win.
• .30-06 Sprg.
• .300 Win. Mag.
• .300 WSM

American Hunter Editor in Chief J. Scott Olmsted had a chance to talk about the upcoming release with Winchester's Mike Stock during a recent presentation at NRA HQ. You can check out their discussion in the video embedded below.

Editorial Director John Zent, meanwhile, had a chance to put the then unannounced and unnamed load to the test last winter on a Texas whitetail hunt.

Again, we stress that you won't be able to find Deer Season XP on shelves until spring 2015. In the meantime, stay tuned to AmericanHunter.org this fall for further coverage of the upcoming release.

For more information, go to Winchester.com.

Latest

Long Beard TSS Beauty 2
Long Beard TSS Beauty 2

Turkey Loads 101

Seemingly simple, selecting the proper turkey load is anything but a grab-and-go proposition nowadays. Instead, it requires consideration of key load characteristics, purpose and value, all of which are covered in this article.

New for 2026: Kings Camo XKG Summit Series Packs

Kings Camo has launched its all-new XKG Summit Series Packs. Engineered for versatility, comfort and load-hauling capability, this pack systems offer modular performance suitable for a wide range of adventures, from streamlined day hunts to extended backcountry trips.

New for 2026: Real Avid Ratchet Rest Adjustable Height Shooting Bags

Real Avid has announced the Ratchet Rest—Adjustable Height Shooting Bags designed to give shooters exact elevation control, faster target alignment and repeatable shooting performance.

MDF Invested $48.3 Million for Conservation in 2025

The Mule Deer Foundation (MDF) mobilized a total of $48.3 million for mule deer and black-tailed deer in 2025, its second-best year on record. Across 153 projects in 17 states, MDF helped restore more than 537,000 acres of critical wildlife habitat, benefitted 129 deer herds and eliminated or converted 149 miles of hazardous fence to restore safe movement corridors for wildlife.

Behind the Bullet: .17 Mach 2

Ever heard of the .17 Mach 2? Go behind the scenes on this hot little rimfire round with resident ammo guru Phil Massaro.

Tuo Curates Specialized Turkey Hunting Collection

For the 2026 spring season, Tuo has architected a technical system specifically curated to meet the demands of turkey hunters. While engineered for maximum versatility, the Tuo ecosystem has developed a particular following in regions where the early season isn't defined by green leaves and lilac blooms, but by the high-contrast skeletal timber and grey-scale of the early spring woods.

Interests



Get the best of American Hunter delivered to your inbox.