2014 a Year for Fewer Gun, Ammo Sales?

by
posted on March 12, 2014
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **

Media reports lately suggest gunmakers can expect good business in 2014, but not as good as last year.

The FBI released data for January gun background checks recently; it was about a third lower than the same month a year earlier. One gun industry analyst wrote that the negative monthly sales comparisons he's seen recently is a trend he expects to last through May or June.

A statement from Cabela’s chief executive Thomas Milner would seem to mirror that sentiment. “The surge in firearms and ammunition is clearly winding down,” he told the Wall Street Journal. 2013 fourth-quarter sales at Cabela’s were down 10 percent.

On the other hand, Smith & Wesson has increased its sales estimates for 2014. Said Smith & Wesson CEO James Debney to Bloomberg Business Week: “We continue to believe that our industry is in the midst of an underlying long-term growth trend and our objective is to grow faster than the market.”

Either way one looks at it raises a question: Does this mean the dearth of guns and ammo we’ve all noticed across the country is coming to a close? Could be. Reports suggest some parts of the country are still experiencing ammo shortages. That might continue until ammo manufacturers are able to turn their attention from high-demand lines (.223 Rem., .308 Win., .45 ACP, 9mm) that have dominated the market and focus on other lines, like .45-70 and .30-30, for instance.

What do you think? Have you seen an uptick in inventory in your neck of the woods? Let us know below.

Latest

Henry NFF Edition Rifles
Henry NFF Edition Rifles

Henry National Forest Foundation Rifle Series

Henry Repeating Arms has launched a new series of commemorative rifles to benefit the National Forest Foundation (NFF), the nonprofit partner of the United States Forest Service (USFS).

NRA Unveils NRA App

Your National Rifle Association (NRA) has unveiled its new official NRA App, which creates a whole new way to access magazine content, member benefits, legislative news and more!

Hardware Review: Rossi R95 360 Buckhammer

A fun lever-action in a deer-dropping straight wall chambering? Sign us up! Read on for Brad Fitzpatrick's review.

New for 2026: Stoeger M3500 Waterfowl Mossy Oak Bottomland

Stoeger has expanded its M3500 Waterfowl Special series with a new model finished in Mossy Oak Original Bottomland camo. Paired with a Patriot Brown Cerakote receiver and barrel, the M3500 Waterfowl Special in Mossy Oak Original Bottomland is purpose-built to blend into flooded timber while standing up to harsh, wet environments.

Can Hunting Become Cool Again?

Is hunting becoming "cool" again? In an era when America’s top podcaster and cage-fighting commentator, Joe Rogan, talking hunting with Yellowstone superstar Luke Grimes seems almost commonplace, you'd have to think that the popularity of hunting is on the ascendency. How can we help it along? Read on, for Frank Miniter's thoughts on breaking hunting back into the mainstream.

Head to Head: 7x57mm Mauser vs. .308 Winchester

The 7x57mm Mauser and the .308 Winchester are two of the most versatile and popular cartridges to make the jump from military to field use. Which makes the more sensible choice for the big game hunter? Follow along as Phil Massaro takes a dive into this pair of classics.

Interests



Get the best of American Hunter delivered to your inbox.