2014 a Year for Fewer Gun, Ammo Sales?

by
posted on March 12, 2014
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **

Media reports lately suggest gunmakers can expect good business in 2014, but not as good as last year.

The FBI released data for January gun background checks recently; it was about a third lower than the same month a year earlier. One gun industry analyst wrote that the negative monthly sales comparisons he's seen recently is a trend he expects to last through May or June.

A statement from Cabela’s chief executive Thomas Milner would seem to mirror that sentiment. “The surge in firearms and ammunition is clearly winding down,” he told the Wall Street Journal. 2013 fourth-quarter sales at Cabela’s were down 10 percent.

On the other hand, Smith & Wesson has increased its sales estimates for 2014. Said Smith & Wesson CEO James Debney to Bloomberg Business Week: “We continue to believe that our industry is in the midst of an underlying long-term growth trend and our objective is to grow faster than the market.”

Either way one looks at it raises a question: Does this mean the dearth of guns and ammo we’ve all noticed across the country is coming to a close? Could be. Reports suggest some parts of the country are still experiencing ammo shortages. That might continue until ammo manufacturers are able to turn their attention from high-demand lines (.223 Rem., .308 Win., .45 ACP, 9mm) that have dominated the market and focus on other lines, like .45-70 and .30-30, for instance.

What do you think? Have you seen an uptick in inventory in your neck of the woods? Let us know below.

Latest

Lee Precision 7 Mm Backcountry Dies
Lee Precision 7 Mm Backcountry Dies

Reloading 7mm Backcountry with Lee Precision Dies

Federal Premium’s latest cartridge innovation, 7mm Backcountry, is now being supported by Lee Precision and its set of reloading dies specially created for the new high-pressure round.

New for 2026: MTM Case-Gard Chrono Case

The MTM Case-Gard Chronograph Case (CCXERO) delivers secure, custom-fit protection for the Garmin Xero chronograph. Inside, precision-cut foam cradles the chronograph and its accessories for reliable transport and storage.

Hardware Review: Big Horn Armory Model 89 Take Down Carbine

Best known for their large-bore lever actions, Big Horn Armory of Cody, Wyo., adds to their .50 caliber arsenal with the new Model 89 Take Down (TD) Carbine. Chambered in the mighty .500 Smith & Wesson Magnum, the Model 89 TD, as the name implies, comes apart for easy storage and transport.

Updated for 2026: Magpul ELG M-Lok Marlin Handguard

Magpul’s Enhanced Lever Gun (ELG) Stock and Hand Guard updates the classic Marlin lever action rifle for greater control and functionality, adding modern adjustability and ergonomics, M-Lok accessory mounting, sling attachment options and on-board ammunition storage.

New for 2026: HiViZ Shooting Systems LiteWave Sight for Ruger Redhawk Alaskan

HiViz Shooting Systems has expanded its revolver lineup with the introduction of the LiteWave Front Sight for the Ruger Redhawk Alaskan. Designed specifically to complement the rugged performance of Ruger's Redhawk Alaskan revolver, the new LiteWave Front Sight promises fast target acquisition, durability and a customizable sight picture.

Gear Roundup: Spring Cleaning for Hunters

Need to clean the grime off your guns and gear this spring? Look no further than our hunter-specific cleaning lineup.

Interests



Get the best of American Hunter delivered to your inbox.