New for 2026, Winchester introduces its Supreme Long Range rifle ammunition line. Centered around the BC MAX projectile, Winchester has designed this ammunition with the consistency needed for longer shots in mind.
The new-for-2026 EOTech Vudu 4-12x36mm's overall length sits at only 7.1 inches, makes this optic ideal on even the shortest rifle or AR-pistol.
Hawke Optics has introduced its Vantage HD Binoculars, available in three size options, each with two magnification levels.
For 2026, Retay USA announced the expansion of its Gamelander rifle line to include a dedicated series of straight-walled chamberings.
Knight & Hale Game Calls has announced the return of a fan favorite: The Moonshiner. Alongside this iconic call, Knight & Hale has also introduced a new lineup of pot calls and strikers designed to deliver unmatched realism, durability and versatility in the turkey woods.
Whoever is behind the Henry Repeating Arms wheel these days needs to be given their own set of keys. The boys in Rice Lake have just announced two new product families of lever-action rifles: Protect and Provide.
