Benelli Introduces the Ethos

by
posted on December 18, 2013
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **
benelli-ethos.jpg

Bird hunters and target shooters alike will have the opportunity to get their hands on the next generation of Benelli shotguns in 2014, thanks to the impending introduction and release of the company's new Ethos model.

The Ethos is comprised of some of Benelli's most successful innovations, both old and new. Naturally, the shotgun is centered around the company's famous Inertia Driven operating system. The carrier has been redesigned, making shells easier to load, and an enlarged bolt release makes for simpler and faster operation. The cartridge drop lever has been likewise changed, making the shotgun easier to handle and operate—even for a shooter in gloves. A newly patented Easy Locking System in the bolt body is designed to ensure that the rotating bold head locks up, and the Ethos' system is designed to cycle even the lightest of shotgun loads—right on down to 7/8 ozs. And all that's just scratching the surface of this potential game-changer.

The name, meanwhile, is representative of the craftsmanship that Benelli puts into its firearms. Ethos means "character," and has long been used to describe the guiding beliefs or ideals that characterize a community, nation or ideology. The Benelli brand has long prided itself on credibility, respect, integrity and merit—and the company views its new shotgun as the culmination of its own guiding ethos.

More coverage of the shotgun is on the way, and you won't have to wait long. We can tell you that American Rifleman Editor-in-Chief Mark Keefe had the opportunity to put the Ethos to the test last May on a trip to Africa. All told, the group of invited gun writers  fired more than 15,000 rounds during their stay—and experienced no malfunctions.

Ethos Features Include:

• Easy loading
• Larger bolt release
• Easy access cartridge drop lever
• Newly patented easy locking system
• Patented anti-seize magazine cap
• Wider range of LOP adjustment
• Interchangeable carbon fiber rib
• Interchangeable fiber optic sights
• Combines form and function for improved ergonomics
• Ability to cycle the lightest loads
• Patented recoil system provides greater recoil reduction

Benelli will officially launch the Ethos in Las Vegas, Nev., at SHOT Show 2014.

For more information, stay tuned to AmericanHunter.org. Video coverage and a complete review of the Ethos will be published soon.

Latest

Ieds
Ieds

IEDs Found in the Carson National Forest

Between April 2, and May 8, 2026, multiple suspected destructive devices were recovered in Carson National Forest, near the Tres Piedras Ranger Station in Tres Piedras, N.M. On Aug. 10, 2026, an additional device was turned into the Canjilon Ranger Station in Canjilon, N.M. by a citizen who found it.

Black Bear Hunt: A Second Chance Down East

After striking out on a bait hunt for black bears in Maine, the author returns to strike paydirt with the same Ruger Super Blackhawk he used decades earlier to take his first bear.

Kent Cartridge Reintroduces Fasteel Classic Limited Edition for 2026

Kent Cartridge is bringing back one of its most requested waterfowl loads with the return of Fasteel Classic Limited Edition for 2026.

Head to Head: .17 HMR vs. .17 Hornet

Is the centerfire worthwhile? Or does rimfire take the gold? Find out in this installment of Head to Head.

Are You Ready for Dove Season?

Dove season is upon us. Are you going to be the butt of the jokes on the dove field or the one ribbing your buddies?

Range Review: The Next Generation 2-Tone Taurus Judge Revolver

The latest version of the Taurus Judge incorporates features from the Raging Hunter series with a few unique touches of its own.

Interests



Get the best of American Hunter delivered to your inbox.