Vista Outdoor Acquires Camp Chef

by
posted on September 1, 2016
camp_chef_acquisition_f.jpg

Vista Outdoor has announced that it has acquired Camp Chef. A provider of outdoor cooking solutions, Camp Chef carries more than 250 products including camp stoves, barbecue grills, pellet grills, smokers, fire pits and a full line of cast-iron cookware and accessories.

Camp Chef will join Vista's portfolio of more than 50 brands in shooting sports and outdoor recreation.

"The Camp Chef transaction aligns with Vista Outdoor’s strategy to deliver long-term value through acquiring complementary, market-leading brands that will benefit from Vista Outdoor's balance sheet, distribution network, and sales and marketing expertise,” said Chairman and Chief Executive Officer Mark DeYoung. “Led by an entrepreneurial management team, Camp Chef has a nimble and responsive product development process. Camp Chef continues to grow its market share in the outdoor cooking category, and the brand serves many of our current consumers who are engaged in a wide variety of outdoor pursuits. Acquiring Camp Chef strengthens our leadership position in outdoor recreation, allows us to enter the growing camping and outdoor cooking market, and the brand's effective multi-product, multi-channel strategy increases our presence across both brick-and-mortar and ecommerce distribution platforms."

Vista Outdoor will pay a total purchase price of $74 million for Camp Chef, comprised of $60 million in cash paid at closing and $14 million in cash to be paid out in equal installments on the first, second and third anniversaries of the closing date. Camp Chef was founded in 1990 in Logan, Utah, and has approximately 50 employees. The company will be integrated into the Outdoor Products segment of Vista Outdoor.

"Camp Chef is excited to join the exceptional family of Vista Outdoor brands,” said Ty Measom, Camp Chef President. “The opportunity to be part of this dynamic company will provide for the future growth and success of Camp Chef as a leader in our market. The hard work and dedication of Camp Chef employees, past and present, has made Camp Chef what it is today. We look forward to the opportunities ahead."

For more information, go to VistaOutdoor.com.

Latest

Browning A5 Sweet Sixteen New Models Lead
Browning A5 Sweet Sixteen New Models Lead

Browning Introduces New A5 Sweet Sixteen Shotguns

Browning’s A5 Sweet Sixteen lineup grows with several new models for designed for upland and waterfowl hunting.

New for 2022: Ruger-Made Marlin 1895 SBL

The first Marlin to be produced at Ruger’s factory, the new 1895 SBL, with its classic style and rugged reliability, lives up to the hype.

First Look: Realtree Max-7 Camouflage

Realtree has designed Max-7 to conceal hunters in virtually every scenario and any waterfowl environment.

First Look: Leica Geovid Pro 32 Rangefinding Binocular

Leica launches its iconic Geovid rangefinding binocular in new compact, lightweight size with added functionality.

First Look: Winchester Blind Side 2 Waterfowl Ammunition

Winchester Ammunition has introduced Blind Side 2 waterfowl shotshells. Similar to their predecessors, they utilize hex-shaped shot, but are differentiated by a nickel-plated head and Drylok wad system

First Look: Legacy Pointer Acrius Cerakote Over/Under Series

Legacy Sports Int’l and Pointer Shotguns have collaborated to create the Acrius Cerakote Over/Under series.

Interests



Get the best of American Hunter delivered to your inbox.