Mossy Oak Introduces New NRA-Exclusive Overwatch Camo Pattern

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posted on November 13, 2018
mossyoakoverwatch_lead.jpg

American hunters now have the opportunity to don their support for the long-term preservation of our hunting heritage and outdoor lifestyle with the new NRA-exclusive Mossy Oak Overwatch camouflage pattern. As part of a multi-year commitment to further advance hunting in the United States, the NRA has designated Mossy Oak as its "Official Camouflage Partner.” The new Overwatch pattern honors the confidence American firearms owners and hunters share knowing that the NRA will always have them covered.

The revolutionary design for the new Overwatch pattern utilizes cutting-edge design technology, and features the NRA logo embedded within the pattern. Overwatch is Mossy Oak’s first pattern developed entirely in a 3D modeling environment, rendering unmatched detail and terrain features that are indistinguishable from reality. Overwatch colors were chosen to best amplify the incredible detail of the pattern as well as provide unparalleled concealment in a variety of settings from East to West.

"The NRA is proud to announce this significant partnership with Mossy Oak. Like the NRA, Mossy Oak is committed to the preservation of our 2nd Amendment rights, wildlife conservation, and safe and responsible use of firearms. With millions of members engaged in the recreational shooting sports and hunting, Mossy Oak felt it was only appropriate to show that it stands with the NRA by creating the custom Overwatch camouflage pattern, which will soon be available on popular clothing, firearms and accessories," said Doug Hamlin, Executive Director of NRA Publications.

"Our rights to manage and pursue the natural resources of this great land are something we take very seriously here at Mossy Oak," said Toxey Haas, founder and CEO of Mossy Oak. "The NRA is the leader in preserving the opportunities we have as conservationists, hunters and law-abiding citizens with the right to keep and bear arms. We live in a time where those topics are each facing their greatest opposition. That is why it is with great honor and excitement we are uniting with the NRA, so we can lay down our heads at night knowing that we are doing everything we can to carry out our mission to help people live their best life outdoors for years to come."

Since its inception in 1986, Mossy Oak has shared many values with the NRA. Both organizations are passionate about the conservation and protection of the natural resources available to U.S. citizens. Mossy Oak has been a long-time partner of organizations that seek to defend attacks against effective conservation and that promote the expansion of North America's fish and wildlife and their habitat.

"We take great pride in our commitment to organizations that work around the clock to protect our resources and our rights. Toxey has long maintained that our corporate mission is to help others discover and enjoy their best life outdoors. NRA works hard to provide leadership in myriad ways to preserve and conserve outdoors opportunities for generations to come. Our entire Mossy Oak Family is appreciative of the opportunity to work more closely with the NRA in its efforts to not only protect our constitutional rights as American citizens, but to work on behalf of hunters everywhere to preserve our rights to enjoy the Great Outdoors," said Bill Sugg, president of Mossy Oak.

The new Overwatch pattern will be available for purchase in 2019. For more information, go to mossyoak.com.

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