Watch: NRA Names Mossy Oak “Official Camouflage Pattern of the NRA"

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posted on January 31, 2019
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American hunters now have the opportunity to don their support for the long-term preservation of our hunting heritage and outdoor lifestyle with the new NRA-exclusive Mossy Oak Overwatch camouflage pattern. As part of a multi-year commitment to further advance hunting in the United States, the NRA has designated Mossy Oak as its "Official Camouflage Partner.” The new Overwatch pattern honors the confidence American firearms owners and hunters share knowing that the NRA will always have them covered.

To reiterate its commitment to NRA and the partnership goals, Mossy Oak founder and CEO Toxey Haas made the official announcement at the 2019 SHOT Show in Las Vegas. “We’re in this business to grow what we do and the lifestyle we love … It's about protecting our way of life—wildlife conservation, our kids, families and what we all believe in our hearts.” he said. “We have been heavily investing in the things that give us these rights and privileges, whether it be the premier wildlife organizations, some of the sporting organizations ... and now the National Rifle Association.”

The revolutionary design for the new Overwatch pattern utilizes cutting-edge design technology, and features the NRA logo embedded within the pattern. Overwatch is Mossy Oak’s first pattern developed entirely in a 3D modeling environment, rendering unmatched detail and terrain features that are indistinguishable from reality. Overwatch colors were chosen to best amplify the incredible detail of the pattern as well as provide unparalleled concealment in a variety of settings from East to West.

Check out the video embedded to learn more about the new partnership and new NRA-exclusive Mossy Oak Overwatch camo pattern.  

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