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Research shows that scent evokes memories and past emotions with more potency than any other sense. A psychologist would say that is why the scent of leather makes me think of football; why fresh-cut grass evokes memories of summer; and why one whiff of my mother-in-law's perfume terrifies the hell out of me.
It also probably explains the decades-old love affair sportsmen have shared with Hoppe's No. 9. Not only does it have a naturally appealing smell, but it stirs memories of times spent afield, a favorite over/under and maybe even the first time Dad showed us how to clean a gun. I love the stuff and, when I'm not trying to dab it behind my significant other's ears, I'm applying it to my guns. Problem is I only get to enjoy its scent wafting through my gun room for an hour or two before it's gone. Finally, though, Hoppe's has created the product sportsmen have demanded for so long: A Hoppe's No. 9 air freshener!
Let's celebrate its release by naming our other all-time favorite outdoor smells. I've listed my top 10 below. I look forward to reading some of yours.
On this week's #SundayGunday, we check out the Honcho, a handheld pump shotgun made by Charles Daly right here in the USA, and marketed by Chiappa USA. It’s a handful, and it’s supposed to be. With its short barrel this pump gun can come in handy in camp or at home for anything that may go bump in the night. Learn more about it in this exclusive video.
An adventurous January hunt into the Sierra Madre Mountains of northern Mexico provided Brad Fenson the opportunity to cook Coues deer in traditional ways.
On Jan. 21 the Boone and Crockett Club announced a long-time Lifetime Associate and benefactor to conservation has provided the opportunity to waive entry processing fees into the organization’s records program. As a result, the usual $40 entry fee will not be charged this year for entries received after Jan. 1, 2026.
Avian-X has expanded its motion duck decoy assortment with the addition of three new species to the Power Butt Kicker lineup: Mallard Hen, Pintail Drake and Black Duck.
More than 200,000 hunters, shooters, anglers, RVers and virtually every other flavor of outdoor enthusiast will attend NRA’s Great American Outdoor Show (GAOS). It opens Saturday, Feb. 7, at the Pennsylvania Farm Show Complex in Harrisburg, Pa., and is the place to be if you want to see your favorite pursuit’s latest and greatest, book a trip and more.