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Wildlife Research Center has released a new line of masking scents, deigned to be extra concentrated, with twice the smell in convenient spray-pump bottles. These scents are available in Pine, Earth, Acorn, Cedar and Apple, not only masking human smells, but even working to attract big-game animals. The entire line will be available in stores this fall, in four-ounce bottles. For more information, please visit wildlife.com. MSRP: $8.99
New for 2026, Winchester introduces its Supreme Long Range rifle ammunition line. Centered around the BC MAX projectile, Winchester has designed this ammunition with the consistency needed for longer shots in mind.
Knight & Hale Game Calls has announced the return of a fan favorite: The Moonshiner. Alongside this iconic call, Knight & Hale has also introduced a new lineup of pot calls and strikers designed to deliver unmatched realism, durability and versatility in the turkey woods.
Whoever is behind the Henry Repeating Arms wheel these days needs to be given their own set of keys. The boys in Rice Lake have just announced two new product families of lever-action rifles: Protect and Provide.