Browning Ammunition

by
posted on September 21, 2015
** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. **

John Browning’s vision and uncompromising pursuit of excellence have fueled the Browning culture and generations of American hunters and shooters for more than 125 years. Today Browning, a name that carries iconic status, introduced its own line of branded ammo. Browning Ammunition delivers premium products that proudly wear the Buckmark at reasonable prices. 

Consumers will see several lines on store shelves: centerfire rifle ammo for big game; shotshell loads for waterfowl and upland birds, and target shooting; rimfire loads for hunting and target shooting; centerfire hollowpoint pistol loads for personal defense; and centerfire full metal jacket loads for target shooting. Each is focused on its intended use with designs engineered for higher efficiency with maximum effect in hunting, personal defense and sport shooting.

In 2016, American hunters can expect to see:

BXR Rapid Expansion is designed specifically to expand rapidly on deer- and antelope-size game. A unique copper Matrix Tip ensures high downrange velocity and energy retention while simultaneously initiating rapid expansion. The jacket/tip combination delivers accuracy, rapid energy transfer and knockdown power. It will be available in deer-specific calibers and bullet weights at $28-$30 per box of 20. The first load to be released will be a .270 Win. 134-grain load with muzzle velocity of 3060 fps and muzzle energy of 2,786 ft.-lbs.

BXC Controlled Expansion Terminal Tip is intended for use on big game like elk, moose, mule deer and bears. A bonded bullet with Browning’s brass Terminal Tip penetrates tough hide and breaks through strong bones. Heavy bullets coupled with boattail design increase downrange velocity, accuracy and energy. Core/jacket bonding aids weight retention, which improves penetration. Expect to see prices of $35-$37 per box of 20.

BXD Waterfowl Extra Distance is packed with round steel shot launched from a drag-stabilized wad at high velocity to improve downrange patterns, penetration and energy delivery. Expect to see prices of $20-$21 per box of 25. Waterfowl hunters can expect to see:

• 12-gauge 31/2-inch, 11/2-ounce loads at 1500 fps in BB and No. 2;
• 12-gauge 3-inch, 11/4-ounce loads at 1450 fps in BB and Nos. 2, 4;
• 20-gauge 3-inch, 1-ounce loads at 1300 fps in No. 2.

BXD Upland Extra Distance is nickel-plated lead shot for use on upland birds. It’s launched at high velocity for improved patterning and energy delivery. Expect prices of $17-$18 per box of 25. Loads most useful to hunters will include:

• 12-gauge 3-inch, 15/8 ounces at 1350 fps in No. 5;
• 12-gauge 23/4-inch, 13/8 ounces at 1485 fps in Nos. 5 and 6;
• 20-gauge 3-inch, 11/4 ounces at 1250 fps in Nos. 5 and 6;
• 20-gauge 23/4-inch, 1 ounce at 1300 fps in No. 5.

BPR Performance Rimfire will come in three flavors:

• 400-round bulk pack with 40-grain black lead, roundnose bullets (MV 1255 fps, ME 140 ft.-lbs.) for target shooting and plinking;
• 100-round plastic pack with 40-grain copper-plated lead hollowpoint bullets (MV 1435 fps, ME 183 ft.-lbs.) for high-velocity hunting and target shooting;
• 50-round plastic pack with 37-grain fragmenting bullets (MV 1400 fps, ME 161 ft.-lbs.) for hunting. 

Other Browning Ammunition of interest to shooters anywhere includes:

• BPT Performance Target for clays shooters;
• BXP Personal Defense centerfire pistol loads in .380, 9mm, .40 S&W and .45 ACP featuring hollowpoint X-Point bullets and black nickel-plated cases for personal defense;
• BPT Performance Target centerfire pistol loads in .380, 9mm, .40 S&W and .45 ACP with full metal jacket bullets and black nickel-plated cases for target shooting and training.

Browning Ammunition is the result of a strategic collaboration between Winchester Ammunition of East Alton, Ill., and Browning of Morgan, Utah. Winchester is responsible for product development, manufacturing, marketing and sales. The alliance connects world leaders in firearm and ammunition manufacturing, as well as legendary brands.

“An alliance with Browning allows us to drive strategic ammunition products deep into the hunting and shooting sports categories,” said Brett Flaugher, vice president of sales, marketing and strategy for Winchester. “This is a significant milestone in the history books of both companies.” 

“Browning Ammunition builds upon the legacy and heritage of our brand while introducing innovative products that will carry the iconic Buckmark symbol,” said Travis Hall, Browning president and CEO. “It is a tremendous opportunity to partner with Winchester, the world’s leading manufacturer of ammunition for shooters and hunters.”

For more information, go to BrowningAmmo.com.

Latest

44 Mag HST LEDE
44 Mag HST LEDE

New for 2025: Federal’s Personal Defense HST .44 Rem. Mag.

Federal Ammunition has recently added a new HST .44 Remington Magnum “Light Magnum” load featuring a specially designed hollow-point bullet, ideal for those seeking HST performance for self-defense with magnum revolvers.

Utah Wildlife Board Updates

The Utah Wildlife Board approved a few new and updated rules, some of which are necessary after recent legislative changes—including the wildlife management area license requirement for certain counties and the new process for regulating hunting guides and outfitters—along with a few other proposals during a public meeting Thursday.

Member's Hunt: A Tale of Two Moose

This month's Member's Hunt comes from John R. Bean of Tucson, Ariz.

Breeding Duck Numbers Decline Again in ND

The North Dakota Game and Fish Department’s 78th-annual spring breeding duck survey conducted in May showed an index of about 2.66-million birds, down from 2.9 million in 2024 and 3.4 million in 2023.

2025-26 Pennsylvania Migratory Game Bird Seasons Set

Pennsylvania’s 2025-26 migratory game bird seasons have been set. There are two significant changes to waterfowl seasons. The regular season daily bag limit for Canada geese in the Atlantic Population Zone has decreased from three to one, and for northern pintail, there will be a flat daily bag limit of three.

New for 2025: Christensen Arms Evoke in 450 Bushmaster

Christensen Arms has announced the release of the Evoke rifle chambered in powerful 450 Bushmaster.

Interests



Get the best of American Hunter delivered to your inbox.