New for 2026: Ruger Red Label III
Ruger has announced the return of one of America's most iconic over/under shotguns with the Red Label III. First launched in 1977, the original Ruger Red Label earned a reputation for rugged reliability, classic lines, and American-made quality. Decades later, the Red Label III strives to continue that legacy.
ARTV: Ruger Red Label
In 1977 Ruger bucked the trend in a hunting market dominated by pump and semi-auto shotguns, introducing a new American-made over/under, the Red Label. The Red Label became a cult favorite among shotgunners until it faded from the Ruger line.
Hardware: Ruger Red Label
Still made at Ruger's factory in New Hampshire, the revamped Red Label costs less than the original version.
Return of the Red Label
Ruger recently announced the return of its Red Label shotgun, and Sheriff Jim Wilson was one of the first people to have the opportunity for a hands-on evaluation.
It's Back! Ruger Releases New Red Label
Ruger has announced a new Red Label shotgun with improved features to enhance a shooter’s experience.
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