Sierra New For 2026 Bullets

Sierra Bullets Announces 15 New Products for 2026

Sierra Bullets has announced its 2026 new product lineup. Beginning in early 2026, Sierra will roll out three waves of new bullets ...

Sierra Bullets 2026 Lineup

Last month, Sierra Bullets announced its 2026 new product lineup. Beginning in early 2026, all new products will be available at stocking dealers, major retail sporting goods stores, their websites and SierraBullets.com.

Hunting Gear Guide: Made in the USA

Check out a great lineup of hunting gear, all made right here in the USA.

New for 2025: Sierra Bullets MatchKing-X

Sierra Bullets has introduced the MatchKing-X (MKX), the next evolution of Sierra Bullets’ MatchKing series, designed with hunters in mind.

First Look: Barnes Harvest Collection Ammunition

Barnes has debuted its Harvest Collection line of ammunition, targeted squarely at American whitetail hunters. Topped with the venerable Sierra Tipped GameKing (TGK) bullet, Barnes Harvest Collection is designed for maximal lethality on thin-skinned game, combining near match-grade accuracy with impressive terminal performance.

First Look: ALPS Sierra Crossover Vest

ALPS Brands has expanded the company’s Sierra apparel line, engineered to maintain a comfortable core body temperature in cool weather, while allowing for a free, unrestricted range of arm movement.

Top 5 Classic Big-Game Bullets

Some of the 21st century developments in big-game bullets are stellar, but there are many classic designs that have not gone out of favor.

Hunting Ammo: What to Look for in a Big-Game Bullet

Contributor Aram von Benedikt details the critical characteristics necessary for an effective deer, elk or moose round, and lists his own personal favorites.

American Hunter's 2021 Holiday Gift Guide

The days until Christmas are ticking down, and the frenzy of the holiday shopping season is upon us. No need to panic; we've assembled a handful of gift recommendations for every outdoorsman on your list to fit just about any budget.

Sierra Bullets to Acquire Assets of Barnes Bullets

Clarus Corporation’s subsidiary Sierra Bullets, L.L.C., the Bulletsmiths, was selected to acquire certain assets relating to the Barnes Bullets brand of specialty hunting bullets in a chapter 11 bankruptcy auction process conducted by Remington Outdoor Company, Inc. and certain of its subsidiaries.

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