“clarity”

iRayUSA, a Texas-based designer, has debuted its Rico Alpha. The Alpha is the culmination of decades of user feedback, research and development, all embedded in a hunting-dedicated thermal sight.

The company's .223/.308 Marksman reticle is now available in a 4X-12X-42mm, bringing shooters an affordable, compact scope with increased magnification.

TruGlo has reintroduced its Intercept rifle scope for 2022, with new features designed to give shooters a broader range of options and improved performance in the hunting fields.

From alpine slopes to desert floors to the whitetail woods, Covert Optics 8X42mms and 10X42mms are made to help hunters dissect the details of wild landscapes to uncover a prospective target animal, or accurately size up a cruising buck in the distance.

Leupold & Stevens, Inc. has introduced its new SX-5 Santiam HD 27-55X-80mm spotting scope, designed from the ground up to deliver the top-tier performance and durability that diehard hunters require.

The new CSA-2309 2-Series Sport 3X-9X-40mm scope offers hunters a host of features such as zero-resettable turrets, 11 illumination settings and a first-focal-plane MOA-based holdover reticle at an attractive price.

By combining the best coatings, best lenses, top-quality non-optical components and precise manufacturing tolerances found in its flagship riflescopes, Leupold’s BX-5 Santiam HD binocular line achieves the performance of high-end European glass at nearly half the cost.

For anyone looking to upgrade their long-range kit while saving a few dollars in the process, Leupold has just announced a tantalizing offer.

Bushnell has announced the reintroduction of its Elite 4500 lineup of scopes with three new 4X riflescopes.