Busch Launches 2017 Trophy Can Program Celebrating the Great Outdoors
Busch Beer has launched the latest rendition of its hunting and fishing program, "The Great Outdoors." From Sept. 4 through Nov. 20, 2017, all specifically marked 12-, 18-, 24- and 30-packs of Bush and Busch Light will feature the new Great Outdoors look. 30,000 golden trophy cans will be seeded into cases nationwide, allowing lucky consumers the chance to enter the Great Outdoors Sweepstakes.
Drink Busch, Win a Once-in-a-Lifetime Hunting Vacation?
Busch is challenging its fans to set their sights on the company's new limited-edition hunting packaging in pursuit of exclusive trophy cans and a little something extra.
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