“expansion”

Targeted specifically at mid-sized big game, Browning MaxPoint bullets are manufactured and designed to transfer expansion energy for maximum lethality on game, from pronghorns to mule deer.

Get a closer look at Hornady Precision Hunter, the latest addition to our #SundayGunday series.

Get a closer look at Sierra Bullets GameChanger Ammunition, the latest addition to our #SundayGunday series.

With the introduction of Federal Premium's HammerDown ammo, lever-action hunters have a cartridge designed specifically to maximize their effectiveness in the field.

Winchester's new Deer Season XP Copper Impact bullet is designed for rapid expansion upon impact. Its engineered hollow-point cavity delivers excellent terminal performance, and the solid copper bullet increases weight retention over standard jacketed lead-core bullets.

Federal Premium has announced the arrival of its new Edge TLR product line, a dedicated series of long-range hunting ammunition. Using a polymer-tipped, boat tail bullet, with a small lead core at the front, the TLR bullet has shown to give consistent expansion at distances out to 900 yards, and while that is an extreme distance for a hunting bullet, it’s nice to know that even at lower velocities you’ll get good performance.

Winchester Repeating Arms had no shortage of announcements at SHOT Show 2017's Industry Day at the Range. Chief among them? The new XPC, an expansion of the company's popular XPR line of rifles.

Late in 2015, Browning shocked the industry with the announcement that it would be offering its own line of ammunition.

Just days before the annual NASGW showcase, Hornady has rolled out its new-for-2016 product announcements. Chief among them, as far as hunters are concerned, is the upcoming Hornady Precision Hunter line.