“The relentless pursuit of our mission matches Leupold’s relentless pursuit of being the number-one optics brand in the outdoor industry,” said Kyle Weaver, RMEF president and CEO. “Leupold strongly believes in and supports our conservation efforts to ensure the future of elk, other wildlife, their habitat and our hunting heritage.”
Since 1986, Leupold has continuously supported the Rocky Mountain Elk Foundation and its mission through steady and committed sponsorship, advertising and products.
“No optics company does more for sportsmen's rights and conservation across the United States than Leupold, and we’re incredibly proud to support the Rocky Mountain Elk Foundation,” said Bruce Pettet, president and chief executive officer of Leupold & Stevens, Inc. “Their efforts have always been aligned with the goals of the Leupold team and our core consumer, and we are excited to be working hand-in-hand with RMEF for years to come.”
Leupold became an official licensee with RMEF in 2010, and have since produced optics for RMEF’s nationwide banquet system. Additionally, the renowned optic company maintains many other existing sponsorships, including:
• Elk Camp & Mountain Festival
• RMEF Films
• Hunting is Conservation campaign
• Restoring Elk Country video series
• RMEF World Elk Calling Championships
• Bugle magazine advertiser
• Donor of optics packages to top 10 RMEF chapters
“The bottom line is if there is an elk camp in the mountains, you’ll find hunters utilizing Leupold’s superior products. And we are thrilled that this American-made partner stands shoulder-to-shoulder with us as we go forward together,” added Weaver.