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Research shows that scent evokes memories and past emotions with more potency than any other sense. A psychologist would say that is why the scent of leather makes me think of football; why fresh-cut grass evokes memories of summer; and why one whiff of my mother-in-law's perfume terrifies the hell out of me.
It also probably explains the decades-old love affair sportsmen have shared with Hoppe's No. 9. Not only does it have a naturally appealing smell, but it stirs memories of times spent afield, a favorite over/under and maybe even the first time Dad showed us how to clean a gun. I love the stuff and, when I'm not trying to dab it behind my significant other's ears, I'm applying it to my guns. Problem is I only get to enjoy its scent wafting through my gun room for an hour or two before it's gone. Finally, though, Hoppe's has created the product sportsmen have demanded for so long: A Hoppe's No. 9 air freshener!
Let's celebrate its release by naming our other all-time favorite outdoor smells. I've listed my top 10 below. I look forward to reading some of yours.
On this week's #SundayGunday we’re checking out the Bergara B14 Squared CIMA Carbon Fiber rifle, a beautiful, new-for-2025 fusion of modern elements and classic sporter style targeted squarely at backcountry hunters. Weighing in at a mere 5.8 pounds, it’s also the lightest B14 that Bergara has produced to date. Learn more about it in this exclusive video.
Streamlight has launched the Sledge headlamp, a low-profile, rechargeable flood headlamp engineered for outdoor enthusiasts who demand durability, versatility and long run times.
The National Shooting Sports Foundation (NSSF), in collaboration with Hornady Manufacturing, the Association of Fish and Wildlife Agencies (AFWA) and the U.S. Fish and Wildlife Service (USFWS), has released a new video titled “Funding Conservation for Future Generations.”