“7mm wsm”

Loosely based on a shortened .404 Jeffery case with the rim rebated to the .535-inch case head of the H&H family, the .270 WSM was the third commercial cartridge using the .277-inch bore diameter, and betters the velocity of the .270 Winchester by 200 to 250 fps.

Hornady has reengineered its popular GMX projectile to be more accurate, aerodynamic and deadly. The new CX monolithic copper-alloy bullet sports a higher BC, and boasts devastating terminal performance with 95 percent weight retention.

If you’re in the market for a cartridge that will do double duty in both the hunting fields and on the target range, with a bit more horsepower than the Creedmoor provides, the 6.5 PRC is worth a hard look.

Hornady’s GMX is among the best monometal bullets on the market, and while the company has included them in their loaded ammunition lines before, the new Outfitter series is designed around the GMX exclusively. Known for its deep penetration, good expansion and high weight retention, the GMX makes an excellent choice for the big-game hunter.

We are undoubtedly living in the Golden Age of bullet development; never before have our projectiles been more reliable, consistent and effective. Here are five new, innovative bullets that are perfect for sealing the deal on deer-sized game.

Based upon the success of the initial developments, Hornady has added nine new calibers to its Precision Hunter line.

Hornady has introduced its new 6.5 PRC ammo, which the company considers the “big brother” of the 6.5 Creedmoor.

New hunting rounds come and go, but some manage to stand the test of time. Here’s a look at five cartridges that are simply too good to go away.

Winchester has announced the impending release of its new Expedition Big Game, which is designed, as you might expect, exclusively to tackle some of North America's largest game animals.