Tuesday, September 24, 2013
Easton Technical Products has announced its acquisition of Delta Sports Products, a move that the company hopes reiterates its commitment to providing high-quality equipment to the hunting and outdoor community.
The Delta McKenzie brand shares close to 60 years of experience providing products to archers and bow hunters throughout the industry. The Delta brand is known for its commitment to bow hunting, while the McKenzie side has traditionally produced premium competition targets.
"We are very excited to work directly with the Delta McKenzie brand and bring them into the Easton family of products," said Shane Michelli, President of Easton Technical Products. "As an industry leader in high performance outdoor gear, it is crucial that Easton continues to acquire brands that are of value within our industry. Delta and McKenzie are brands that mimic our vision and will be refreshed with our ability to bring innovative designs utilizing superior materials and technologies. The decision to acquire Delta Sports will be an opportunity to expand further into markets where Easton is known as a premier brand, providing superior products to the outdoor markets."
For more information, go to EastonTP.com.
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