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"Ruger Inside & Out" TV Show to Debut June 25

New show will feature the design and construction of guns and accessories from throughout the industry.


"Ruger Inside & Out," a new behind-the-scenes television show featuring the product development process at a variety of industry factories, will premiere on the Sportsman Channel on June 25, 2012.

The show, which airs at 9 p.m., is dedicated to offering viewers a different look at firearms, ammunition, optics and more. Episodes will feature interviews with designers, engineers and manufacturing staff, with the intent to show just how the firearms and accessories that shooters use originally came to be. Hunts, training classes and other venues will be featured to show the products in the field.

The program is also sponsored by Hornady, Zeiss, Davidsons, Inc., Crossbreed Holsters and Hogue, Inc.

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