News

NRA Joins Sponsors of National Hunting and Fishing Day

The organizers of National Hunting and Fishing Day (NHF Day) have announced that the National Rifle Association has joined their list of sponsors.

September 23, 2014

Winchester Announces Deer Season XP for 2015

For years, Winchester has been making it easier than ever for hunters to walk into the store and find the ammunition they need at a price they like. Beginning in 2015, the American Legend will offer deer hunters the same opportunity, with the release of its new Deer Season XP line.

September 21, 2014

Yamaha Announces 2015 Viking SxS

Yamaha Motor Corp., U.S.A. has announced that its 2015 Viking Side-by-Side (SxS) is rolling off of U.S. assembly lines and is ready to ship to consumers, just in time for the fall hunting season.

September 16, 2014

Ruger Adds Left-Handed Model, Ranch Rifle to American Rifle Line

Sturm, Ruger & Company, Inc. has announced the addition of 11 new variations to the Ruger American Rifle bolt-action family—namely in the form of left-handed models and Ranch versions.

September 16, 2014

Steiner Launches American Hero Savings Program

Steiner has launched a new savings program that will provide the company's optics to America's law enforcement and security officers, military personnel and first responders at a discounted price.

September 15, 2014

Michigan Passes Scientific Fish & Wildlife Conservation Act

Earlier this month, a bipartisan majority in the Michigan House of Representatives passed the citizen-initiated Scientific Fish and Wildlife Conservation Act, a victory for hunters in the Wolverine State.

September 11, 2014

Nikon Announces Fall 2014 Promotions

Nikon has announced a pair of promotions for the 2014 fall season that hunters should be paying attention to: the Power Up Your Next Adventure campaign and BDC Bonus Days.

September 11, 2014

Ruger Launches Second Flash Sweepstakes

Following the success of its first "Flash Sweepstakes," Sturm, Ruger & Company, Inc. has decided to give away two more currently unannounced firearms. This time, Ruger intends to give away a pair of mystery products, which will be launching to consumers on Sept. 15.

September 10, 2014

NRA Weekend at Cabela's 2014 Launches Sept. 13

Cabela's has announced that the 2014 edition of its "NRA Weekend" event will be hosted by the company's retail locations this coming weekend, Sept. 13 and 14, respectively. All new and current NRA members who join or renew their membership during NRA Weekend will receive a $25 Cabela’s gift certificate.

September 09, 2014

Ruger Announces Gunsite Scout Rifle Chambered in .223 Rem./5.56 NATO

Ruger has announced that its popular Gunsite Scout Rifle will now be available in a .223 Rem./5.56 NATO configuration.

September 08, 2014

Traditions Firearms Introduces Lady Whitetail Series

Traditions Performance Firearms has announced its new Lady Whitetail series, which will launch with the introduction of a limited edition rifle that's due to be available in two camouflage patterns: Muddy Girl Camo and Realtree AP Pink Snow Camo.

September 08, 2014

Ruger Launches "New Unannounced Product" Flash Sweepstakes

Want to win a new Ruger—even if you don't know which Ruger—and have it in your hands next week? You've got until 9 a.m. on Sept. 4 to enter. Get the details here.

September 03, 2014

Nikon Announces Arrow ID 5000 Laser Rangefinder

Nikon has announced the release of its new Arrow ID 5000 Laser Rangefinder, a new tool that's been designed exclusively with the world's bowhunters in mind.

September 02, 2014

Ruger Launches Free Ammo & Mag Giveaway

Ruger has launched its new Free Ammo & Mag Giveaway, allowing consumers to claim a free box of Winchester ammunition and an additional magazine with the purchase of any new Ruger LCP or SR22 before Nov. 30, 2014.

August 28, 2014

"NRA...The Rest of the Story" Released

Shooting Sports USA Managing Editor Chip Lohman has collaborated on a book that takes a contentious debate-private gun ownership in America, and moves it into the classroom.

August 28, 2014